How Radio Solutions Power Scarefest at Alton Towers

31^st October 2025

Every autumn, Alton Towers Resort transforms into a realm of thrills, chills, and unforgettable experiences for visitors from across the UK. At the heart of this transformation is Scarefest, the resort’s iconic Halloween event, where spine-tingling mazes, terrifying characters, and pulse-pounding rides come to life.

But while guests are immersed in scares and screams, a different kind of magic happens behind the scenes—one that ensures the event runs safely and efficiently. Seamless communication is key, and that’s where Ninehundred’s two-way radio solutions come in.

Managing Chaos with Confidence

During Scarefest, thousands of visitors roam the park simultaneously, navigating haunted houses, thrill rides, and immersive scare zones. Coordinating staff across multiple areas, managing crowds, and responding instantly to emergencies can be daunting without reliable communication tools.

Alton Towers needed a system that could:

Keep teams connected across the sprawling resort
Enable rapid emergency response
Support operational efficiency without disrupting the guest experience

Cutting-Edge Two-Way Radios

For years, Ninehundred has partnered with Alton Towers Resort to provide robust, reliable radio solutions that meet the demands of large-scale events like Scarefest. Our radios ensure staff can communicate clearly, instantly, and securely—even in the busiest, loudest, or spookiest parts of the park.

From coordinating scare actors to managing ride operations and safety teams, our technology keeps every part of the event connected. This seamless communication not only enhances guest safety but also helps the resort deliver the flawless, immersive experience that visitors expect.

Why It Matters

Behind every scream, scare, and thrilling ride at Scarefest lies meticulous coordination and flawless communication. With Ninehundred’s solutions, Alton Towers can focus on creating memories, scares, and experiences, while we focus on keeping their teams connected.

This Halloween, as guests encounter ghosts, ghouls, and terrifying surprises, they can do so knowing the resort’s operations are running like clockwork—powered by Ninehundred’s trusted radio solutions.

0845 600 4 900

Take a look at What Our Customers Say

If there is one thing that makes me keep coming back to Ninehundred Communications Group is Ursula Russell when looking at what our site need regarding criteria Ursula always points me in the right direction not only doe’s Ursula give me the best advice for radios we also have a good chat and laugh and I think that is what is missing now days with companies.
Just going that extra mile and chat to the person ask them how they are etc that is what makes a sale nothing to do with price or items it’s about the customer service we get I have had to mention Ursula as I believe she does a fantastic job for you but also for me.

John Witham,
Veolia ES Merseyside

Very helpful with order products and sending engineer out to program radios in a timely manner. Thank you!

Cassie Sternbach,
Brentford FC Ltd

I wanted to take a moment to sincerely thanks to KIM STARR for excellent support during the two-way radio hire for our recent project. From start to finish, your coordination and attention to detail were truly outstanding, exceeding our expectations at every step.

Your efficiency in arranging everything seamlessly made a significant difference in ensuring smooth operations. Your professionalism, responsiveness, and dedication were greatly appreciated, and it was a pleasure working with you.

Thank you again for your exceptional support, I look forward to working with you on future projects.

Bava Patel,
ASL Group – PowerStream Services Ltd

Every time I order from you I feel like no question is too small and I feel assured that you will do the best you can. Thank you to the team behind eorders@, you make my life easier with your promptness and kind approach to your work.

Alicia Eccleston,
Walk the Plank

a women looking up in a school building with a man stood beside her writing notes down

Communication with Ninehundred has been absolutely brilliant. They answer emails really quickly, we’ve discussed prices, so we’ve been able to negotiate a bit and time wise delivery of the goods and installation has been fast.

Christina Mallender,
Frodingham Infants

a Ninehundred communications van with a group of people running through town for race for life

Ninehundred stands out for us with the quality of the service and the product and the competitive pricing. In 2025, we’re going to be coming back bigger and better. We’ve got some really ambitious targets to reach, and we know that Ninehundred are going to help us, support us in reaching those targets and making sure our events are the best they can be.

Stephanie Wakefield,
Cancer Research UK

a large scarefest sign on the grass at night

With Ninehundred continuously offering new products to the market they work alongside us to ensure we are at the forefront of technology and always have the best equipment available to the teams and the resort.

Tom Handley,
Alton Towers Resort

Great service and communication as always – The radios arrived far quicker than expected – thank you very much!

Peter Crozier,
E.On UK

Usual really, service and products are excellent, communication also excellent. Couldn’t be happier.

Darren Williams,
Bramhall High School

Great service and communication from Ninehundred, new radio equipment supplied very promptly and as always worked straight out of the box. Highly recommended.

Graham Richardson,
Logistex Ltd